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MSC Cruises becomes Formula 1 Global Partner

Submitted by kgnadmin on

MSC Cruises has announced that the company is now the official Global Partner of Formula 1 for the upcoming 2022 season. The multi-year deal will see the Swiss-based cruise line, bring some of MSC’s most technologically advanced cruise ships port-side during select Grand Prix weekends, enabling guests to complement the high-end experience of F1 and drive global visibility for its brand.

With this unique partnership, MSC Cruises will be able to leverage Formula 1’s growing global fanbase to showcase its extensive offering of cruise experience and bring the thrill of Formula 1 to MSC Cruises' global audience with cruises to more than 100 countries and host guests from over 185 nationalities.

MSC Cruises and Formula 1 will continue to drive towards sustainable change as both companies have committed to becoming Net-Zero Carbon and are pioneering state-of-the-art environmental solutions.

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Speaking of the partnership, Formula 1 President and CEO Stefano Domenicali said: “We are thrilled to announce MSC Cruises as a new Global Partner of Formula 1, bringing together two truly global brands. It is a perfect partnership with both of us focussed on delivering the best experience for our fans and customers globally and combining entertainment, luxury, and service. We are both committed to sustainable solutions, and MSC’s insight and expertise perfectly complement our global offering and will continue to enhance our brand.”

Pier Francesco Vago, MSC Cruises’ Executive Chairman commented: “There is a strong shared ambition between us and F1 as we are both committed to investing in research to accelerate the development and adoption of next generation technologies – both maritime and environmental in our case – to build the future of our industries in a sustainable way. We are both working to continuously improve environmental performance with a clear vision to build a lasting legacy for future generations. We are looking forward to developing our relationship together as this exciting season unfolds.”